Privacy Statement

Maple Leaf Centre for Action on Food Security and its affiliates (collectively, “The Centre”, “we”, “us” or “our”) take steps intended to meet privacy principles and requirements with respect to personal information under applicable Canadian and other applicable privacy legislation. The purpose of this statement is to inform our partners and other individuals we deal with (“you” or “your”) how we collect, use, disclose and protect your personal information both on- and off-line. Personal information is information about an identifiable individual, as more particularly described under applicable privacy legislation. This statement applies to our collection, use and disclosure of personal information in Canada, and other jurisdictions, subject to the EU’s General Data Protection Regulation (“GDPR”), if, and to the extent, applicable. This statement does not apply to information about our employees or to information that is not personal information.

Personal information we collect

The Centre and its agents and representatives collect personal information in a number of circumstances. Since the information you submit to us online may not be encrypted, we cannot guarantee the absolute privacy of that information. Personal information we collect includes:

  • contact information such as name, address, email address and telephone number;
  • information provided when you register or otherwise provide information on our website;
  • information provided when you complete questionnaires or surveys;
  • information provided when you participate in a promotion or contest;
  • information provided otherwise such as by telephone, by mail or through our website;
  • such other information we may collect with your consent or as permitted or required by law.

Use of personal information

The Centre generally uses personal information for the following purposes:

  • receiving and replying to your requests, inquiries and comments;
  • administering promotions and contests;
  • meeting legal, regulatory, insurance, security, accounting and processing requirements;
  • purposes disclosed at the time of collection of personal information; and
  • otherwise with consent or as permitted or required by law.

Collection of your personal information

The Centre collects personal information for the following purposes:

  1. to establish and maintain responsible relations and to provide ongoing service and communication;
  2. to understand needs, trends and preferences of those who use our services;
  3. to evaluate, develop, enhance, market or provide improved products and services;
  4. to manage and develop The Centre’s business and operations;
  5. to meet legal and regulatory requirements;
  6. to protect The Centre against error and fraud;
  7. for any other purpose to which an individual consents; and
  8. for any other legitimate grounds for collection or use of personal information.

Disclosure of your personal information

The Centre may disclose personal information, including in the following circumstances to:

  1. a person who in the reasonable judgment of The Centre is seeking the information as an agent;
  2. a company or individual retained by The Centre to perform functions on its behalf, such as research or data processing;
  3. a company or individual retained by an individual, who represents that it expressly is entitled to receive such individual’s personal information, or in the reasonable opinion of The Centre implicitly is entitled to receive such individual’s personal information;
  4. a company or individual retained by The Centre for the evaluation, development, enhancement, marketing or provision of any of The Centre’s products or services;
  5. a public authority or agent of a public authority, if in the reasonable judgment of The Centre, it appears that there is imminent danger to life or property which could be avoided or minimized by disclosure of the information;
  6. a third party or parties, where a party using our services consents to such disclosure or disclosure is required by law;

Personal information may be disclosed to our affiliates (including outside of Canada) for internal audit, management, billing, administrative and other general business purposes.


Personal information may be used by The Centre and disclosed to parties connected with a proposed initiative or project for the purposes of evaluating and/or performing the proposed project or initiative. These purposes may include, as examples:

  • permitting those parties to determine whether to proceed or continue with the proposed project or initiative
  • fulfilling reporting, inspection or audit requirements or obligations to those parties.


The Centre may disclose your personal information as necessary to meet legal, regulatory, industry self-regulatory, insurance, audit and security requirements, and as otherwise with your consent or as permitted or required by law (including as required by applicable Canadian and foreign laws applicable to The Centre or our agents and service providers, and including lawful requirements (if any) to disclose personal information to government authorities in those countries).

Our website/the Internet

Active Information Collection: The Centre’s website actively collects information from its visitors both by asking you specific questions and by permitting you to communicate directly with us via email. Some of the information that you submit on the website may be personal information. Collection, use and disclosure of information actively collected from you is described.

Passive Information Collection: As you navigate through The Centre’s website, certain anonymous information can be passively collected (that is, gathered without you actively providing the information) using various technologies, such as cookies, Internet tags or web beacons, and navigational data collection (log files, server logs, clickstream). Your Internet browser automatically transmits to the website some of this anonymous information, such as the URL of the website you just came from, the Internet Protocol (IP) address, time of visit, date of visit, the pages visited within the Site, and the browser version your computer is currently using. The Centre’s website may also collect anonymous information from your computer through cookies and Internet tags or web beacons. You may set your browser to notify you when a cookie is sent or to refuse cookies altogether, but certain features of the website might not work without cookies. By using our website you are considered to consent to the use of cookies and other passive information collection.

The Centre’s website may use and combine such passively collected anonymous information to provide better service to Site visitors, customize the Site based on your preferences, compile and analyze statistics and trends, and otherwise administer and improve the Site for your use. Such passively collected anonymous information is not combined with personal information collected elsewhere on the website, unless you have consented to have your personal information collected in conjunction with this passive information.


We use cookies on our website to improve its performance and enhance your user experience. By accessing our website, you agree that this cookie policy will apply whenever you access our website, as detailed below.

Set out below are the types of cookies currently used on our website, effective October 2020. The Centre reserves the right to amend cookies used in conjunction with its website and you are encouraged to review this Privacy Statement for periodic updates describing any changes to cookies used.


Name of CookieDetailsOwner
Google Analytics is a web analytics service provided by Google Inc. (“Google”) that helps us measure how users interact with our web content. The information about use of our website generated by the cookie (including your IP address) is transmitted to a Google server in the USA and saved there. Google will use this information in order to provide an analysis of all visitors’ use of the website and to help us compile reports on various relevant measures and activities (for example, conversion analysis or referral analysis). We have been advised by Google that it is compliant with EU GDPR requirements. These cookies have an expiration time of 1 to 2 years.Google

This cookie remembers that you have agreed to our cookie policy by clicking “I agree” on our website. No personal information is stored with the setting of this cookie and this cookie can be reset by clearing the browser cookie preferences.The Maple Leaf Centre for Action on Food Security

Your consent

Consent to the collection, use and disclosure of personal information may be given in various ways. Consent can be express (for example, orally, electronically or on a form you may sign describing the intended uses and disclosures of personal information) or implied (for example, when you provide personal information associated with a Letter of Intent or the purpose is obvious). You may be asked to provide your specific consent in some special and specific circumstances where notice has been provided to you about our intentions with respect to your personal information and you have not withdrawn your consent for an identified purpose, such as by using an “opt-out” option provided, if any. Consent may be given by your authorized representative (such as a legal guardian or a person having a power of attorney). Generally, by providing us with personal information, you are deemed to consent to our collection, use and disclosure of such personal information for the purposes and uses identified or described in this Privacy Statement, if applicable, or otherwise at the time of collection. For residents of the EU, subject to the GDPR, consent will be express if personal information is collected for purposes and uses other than as set out in this Privacy Statement.

You may withdraw your consent to our collection, use and disclosure of personal information at any time, subject to contractual and legal restrictions and reasonable notice. Note that if you withdraw your consent to certain uses of your personal information, we may no longer be able to provide certain of our products or services. Note also that where we have provided or are providing products or services to you, your consent will be valid for so long as necessary to fulfill the purposes and uses described in this Privacy Statement or otherwise at the time of collection, and you may not be permitted to withdraw consent to certain necessary uses and disclosures (for example, but not limited to, maintaining reasonable business and transaction records, disclosures to Canadian and foreign government entities as required to comply with laws, and reporting on credit information after credit has been granted, if applicable).

The Centre collects, uses and discloses your personal information with your consent, except as permitted or required by law. Accordingly, notwithstanding the foregoing, we may be required or permitted under statute or regulation to collect, use or disclose personal information without your consent – for example, to comply with a court order, to comply with local or federal regulations or a legally permitted inquiry by a government agency, or to collect a debt owed to us.


If you have consented to receive promotional materials from The Centre, we may periodically use your email address to send you information related to The Centre’s products and services. If you would like to stop receiving promotional materials from The Centre or its affiliates, you can opt-out of emailing lists by clicking the unsubscribe link at the bottom of a promotional email.


Children under the age of 13: Generally, we do not intend to collect personal information from individuals under the age of 13 without parental consent. We may, from time to time, offer a contest where children under the age of 13 can enter in which case the personal information is used for purposes of administering the contest and determining a winner. If a child under 13 has provided us with personal information without parental consent, we ask that a parent or guardian of the child contact us to request that this personal information be deleted from our records. We will use reasonable efforts to delete the child’s personal information from our existing files. We encourage parents to talk to their children about their use of the Internet and the personal information they disclose to websites or otherwise.


We will use reasonable efforts to delete all contact and other personal information obtained from a teenager if a parent or guardian notifies us that they wish to withdraw consent for the collection of a teenager’s personal information.


We take reasonable steps to protect your personal information using physical, electronic or procedural security measures appropriate to the sensitivity of the personal information in our custody or control, which may include safeguards to protect against loss or theft, as well as unauthorized access, disclosure, copying, use or modification. Authorized employees, agents and mandataries of The Centre who require access to your personal information in order to fulfil their job requirements will have access to your personal information.

Access, correction and contacting us

The Centre may establish and maintain a file of your personal information for the purposes described above, which will be accessible at 6897 Financial Drive Mississauga, Ontario Canada L5N 0A8. If you wish to request access or correction of your personal information in our custody or control, you may write to the above address, attention Sarah Stern. Your right to access or correct your personal information is subject to applicable legal restrictions. We may take reasonable steps to verify your identity before granting access or making corrections. If you wish to make inquiries or complaints or have other concerns about our personal information practices, contact us at

Links to other websites

This website may contain links or references to websites to which this Privacy Statement does not apply. Maple Leaf is not responsible for the data collection and use practices of companies or organizations to which this website may provide links.

Privacy Statement changes

This Privacy Statement may be revised from time to time. If we intend to use or disclose personal information for purposes and uses materially different than those described in this statement, we will make reasonable efforts to notify affected individuals, if necessary, including by revising this Privacy Statement. If you are concerned about how your personal information is used, you should contact us as described above or check our website periodically at to obtain a current copy of this statement. We urge you to request and review this Privacy Statement frequently to obtain the current version. Your continued provision of personal information or use of our services following any changes to this Privacy Statement constitutes your acceptance of any such changes. This Privacy Statement is effective as of October 2020.